Increasing Employee Engagement Across Tenure Stages in a Multinational Sales Company

Lukácsi Zsófia (2025) Increasing Employee Engagement Across Tenure Stages in a Multinational Sales Company. Menedzsment Kar (2025-)-.

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Absztrakt (kivonat)

This research examines the main drivers of engagement among employees of different tenures in a multinational sales company. Building on Kahn’s (1990) basic engagement theory and the JD-R, SDT, and Social Exchange frameworks, the research examines how the perceived importance of and satisfaction with engagement drivers varies among short-, medium-, and long-tenure employees. A questionnaire survey was conducted with approximately 116 respondents. The results were analysed using descriptive statistics, ANOVA and correlation analysis. While ANOVA did not show statistically significant differences in engagement drivers across tenure groups, GAP analysis revealed significant patterns at the elemental level. Mid-tenure employees had the largest discrepancies between what they considered important and what they perceived to be happening (particularly in terms of working conditions and career opportunities), and were at the highest risk of alienation. Relatively high permanence was observed among short-tenure employees, while stability was observed among long-tenure employees, but also a lower sense of control. Based on these findings, HR interventions focused on tenure will be needed, with a particular focus on supporting employees with mid-tenure employees by managing expectations, workload and offering development opportunities. Finally, the study concludes with some practical recommendations that outline methodological limitations, one of which is the use of a driver-based engagement measure rather than a direct engagement index. Overall, this research contributes to a better understanding of how engagement expectations change over time and how organizations can adapt their practices to sustain employee engagement across the entire employee lifecycle.

Intézmény

Budapesti Gazdasági Egyetem

Kar

Menedzsment Kar (2025-)-

Tudományterület/tudományág

NEM RÉSZLETEZETT

Szak

Gazdálkodási és menedzsment

Mű típusa:	diplomadolgozat (NEM RÉSZLETEZETT)
Kulcsszavak:	dolgozók elégedettségi vizsgálata, elkötelezettség, emberi erőforrás - munkaerő, multinacionális vállalatok, szolgálati idő
SWORD Depositor:	User Archive
Felhasználói azonosító szám (ID):	User Archive
Rekord készítés dátuma:	2026. Júl. 09. 11:01
Utolsó módosítás:	2026. Júl. 09. 11:01

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