Believable Liars - Communication of our times

Szigeti Csenge (2024) Believable Liars - Communication of our times. Külkereskedelmi Kar.

	PDF Believable liars - Communication of our times.pdf Hozzáférés joga: Csak nyilvántartásba vett egyetemi IP címekről nyitható meg Download (923kB)
	PDF Csenge Sziget_assessment_KP_2024.pdf Hozzáférés joga: Bizalmas dokumentum (bírálat) Download (259kB)
	PDF Csenge Szigeti_Thesis evaluation.pdf Hozzáférés joga: Bizalmas dokumentum (bírálat) Download (94kB)

Absztrakt (kivonat)

The aim of this study is to prove the power of human language by discovering the deepest levels of communication, primarily focusing on manipulation, brainwashing and propaganda. The core question I would like to find an answer to, is how we can make people believe in something that is not true, in other words what can be the possible methods for being a creditable liar. The scope of this research will also cover other questions including how these mechanisms work, so what is the general psychology behind them. The correlation between manipulation, brainwashing and propaganda will be also examined. As a closure this paper will also analyse how can the society benefit from these persuasion techniques and how can the power of communication be used for good purposes. The findings are based on several relevant academic sources and the methodology is concentrated on a case study analysis. Four relevant case studies will be investigated related to each topic, namely on the serial killer, manipulation master Theodore Robert Bundy, on the Jonestown massacre the Soros propaganda in 2018 as well as the empowering story of the Charity: water organization. What I would like to find out, is how it is possible that a serial killer had fanatics, a mass murder had believers and what kind of communicational tools make a propaganda effective. My analysis focuses on the specific persuasion techniques, which made these people (or government) so believable, whether it is manipulation, brainwashing, or propaganda. As a communication and media studies student, I do hold the impression that communication gives too much power and yet people do not recognize it, that is why the main purpose of this research is to reveal the power of communication, to prove its importance and to emphasize the global issue it gives rise to.

Intézmény

Budapesti Gazdasági Egyetem

Kar

Külkereskedelmi Kar

Tanszék

Kommunikáció Tanszék

Tudományterület/tudományág

NEM RÉSZLETEZETT

Szak

Kommunikáció és médiatudomány

Mű típusa:	diplomadolgozat (NEM RÉSZLETEZETT)
Kulcsszavak:	case studies, communication, manipulation, propaganda, public relations
SWORD Depositor:	Archive User
Felhasználói azonosító szám (ID):	Archive User
Rekord készítés dátuma:	2024. Szep. 26. 07:58
Utolsó módosítás:	2024. Szep. 26. 07:58

Actions (login required)

Tétel nézet