What is the relationship between demographics and perceptions of entrepreneurship and entrepreneurial intentions?

Do Phuong Truc Quynh (2023) What is the relationship between demographics and perceptions of entrepreneurship and entrepreneurial intentions? Pénzügyi és Számviteli Kar.

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Absztrakt (kivonat)

This thesis intricately explores the interrelationship between demographics, perceptions of entrepreneurship, motivation to start, and entrepreneurial intentions within the context of business students, with a specific focus on Budapest Business University. The research endeavors to unravel the diverse factors that shape students' attitudes and intentions towards entrepreneurship, spurred by the necessity to comprehensively comprehend the multifaceted landscape of entrepreneurial perceptions, particularly within the diverse student body at Budapest Business University, inclusive of international students. The theoretical foundation incorporates the Theory of Planned Behavior (TPB), offering a fundamental understanding of entrepreneurial intentions based on attitudes, subjective norms, and perceived behavioral control. Furthermore, Expectancy Theory illuminates the motivational drivers steering self-employment decisions, while Social Cognitive Theory (SCT) delves into the reciprocal interaction between individuals, their environment, and behavior, with a specific focus on entrepreneurial self-efficacy. Employing a quantitative research method through a meticulously designed structured questionnaire, the study engaged 125 business students, predominantly from Budapest Business University. The deductive approach, rooted in an extensive review of existing literature, guided the formulation of research assumptions. The structured questionnaire, administered through Google Forms, emerged as an efficient and cost-effective tool for data collection, transcending geographical boundaries and ensuring participant anonymity, thereby fostering candid responses. The integration of SPSS into the research process enabled the application of advanced statistical techniques to analyze the quantitative data systematically. Descriptive statistics were employed to summarize key features of the dataset, providing an overview of central tendencies and variations. The findings unveiled intriguing insights, with no substantial difference in mean entrepreneurial perceptions observed among students of different genders. However, a noteworthy gender disparity in entrepreneurial intentions surfaced, indicating lower likelihood scores among female students, aligning with global trends. Additionally, significant variations in entrepreneurial intentions across academic years within the BGE program were discerned, underscoring the significance of considering educational stages when probing entrepreneurial intentions. Although no significant distinction was identified in entrepreneurial intentions based on family influence, a marked difference based on friend influence was noted. Moreover, marginal disparities in confidence in knowledge and substantial differences in past involvement among academic years were observed, necessitating further exploration. These findings bear practical implications for curriculum design and educational interventions. The divergence in how European and Asian students perceive the attractiveness of entrepreneurship introduces a captivating dimension, presenting avenues for cross-cultural studies. In conclusion, this research unravels the intricate dynamics of demographics, perceptions, and intentions among business students, contributing to the broader understanding of entrepreneurial motivations. The implications extend to entrepreneurship education, guiding the design of tailored programs to address the unique dynamics within diverse student populations. The study underscores the significance of considering cultural influences and the stage of education in shaping entrepreneurial perceptions and intentions, aiming to create a comprehensive framework for promoting entrepreneurship across academic levels and cultural contexts.

Intézmény

Budapesti Gazdasági Egyetem

Kar

Pénzügyi és Számviteli Kar

Tanszék

Menedzsment Tanszék

Tudományterület/tudományág

NEM RÉSZLETEZETT

Szak

Gazdálkodási és menedzsment

Mű típusa:	diplomadolgozat (NEM RÉSZLETEZETT)
Kulcsszavak:	21th century, Budapest, entrepreneurship, EU és Magyarország, startup
SWORD Depositor:	Archive User
Felhasználói azonosító szám (ID):	Archive User
Rekord készítés dátuma:	2024. Feb. 20. 17:53
Utolsó módosítás:	2024. Feb. 20. 17:53

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