The COVID-19 pandemic effect on trade via the sample of AMAZON.com INC.

Papp Sándor (2021) The COVID-19 pandemic effect on trade via the sample of AMAZON.com INC. Külkereskedelmi Kar.

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Synopsis Today, there is no country that would not be affected by the coronavirus epidemic starting in China in 2019, the COVID-19. The epidemic, which affects the political, economic and social life of nations and countries alike, is effecting countries even more than 1 year after its onset, and the epidemic is not over yet, as more and more news is emerging about the epidemic, so governments measures and restrictions taken must be maintained. 2020 and 2021 have radically changed the way the global economy works. Therefore, there are complete changes in the sphere of business, for example: almost every café, bar, restaurant, shop and hotel faced huge losses in their income, because of a decrease in the tourism and the requirements from the government. Moreover, due to these losses from businesses, the micro and macroeconomics of different countries have also diminished. However, the online businesses on the contrary have increased their profits. The recent outbreak has had serious economic consequences worldwide. The whole world is perfectly acknowledged what the coronavirus is and which changes did it, actually, bring, although its final effects are not yet known. Therefore, my thesis contains a research that is exploratory and descriptive in nature. My thesis is looking for the answer on How the 2020-2021 COVID 19 pandemic situation have changed the global trade? To my way of thinking, the topic which I have chosen to develop is very widespread at the current times. I focus on online trading which has generated and continuously generate an outperforming success. In addition, I examine, how the consumer behavior changed? I have selected to introduce Amazon.com Inc.as an employee of this corporation and, thus it could deliver insight. Accordingly, as an observer, I can participate directly in the research and provide credible information for the research. I am also looking for the answer on whether these businesses were better prepared for the pandemic, or there are any other factors to consider when reviewing their successfulness? On the other hand, I chose Amazon as the sample of the research, because a case study strategy that allows for a more detailed presentation of an organization that provides an explanation and at the same time an answer to the research question. As mentioned, there has been an increase in online commerce and trade due to the pandemic, so I also expect the results of my research to confirm this.My thesis reviews the effect of the COVID-19 pandemic considering their effects on the society and the consumer behavior. I will summarize how the international markets reacted on the pandemic and the effects. As an analysis of the Global Trade in the 2020 and 2021 pandemic situation, first I review the rationalism of the Multinational Enterprises (MNE) and I introduce the FDI and its effects. I provide information about Trade globalization via FDI and MNE’s. I present the International Trade regulation bodies, their achievements and evolution (ITO/GATT/WTO). Focusing on Amazon.com Inc, I introduce the entity evolution from the start, and explaining the various business segments and geographies the entity has activities with. The research consists of information from web sources, Amazon publication from Amazon.com, and books read about Amazon.com Inc. I analyze the financial data of Amazon.com Inc considering the volume changes related to the Pandemic period. The financial information taken and analyzed from Amazon.com Inc from the following sources: ·      Annual Reports and shareholder letters published on Amazon.com ·      Quarterly results published on Amazon.com ·      Sec filings published on Amazon.com ·      Press releases published on Amazon.com ·      Online public events: Q2/Q3/Q4 Amazon.com, Inc. earnings conference calls The summary of my thesis is looking for an answer for the trade reconsideration from offline to online space, considering the competitiveness of global companies, and already had solutions in place to run their operations in a remote mood.  In my thesis I analyze if the successfulness of the global online trade is only a luck of the circumstances or if the global entities could have a benefit about these experiences?

Intézmény

Budapesti Gazdasági Egyetem

Kar

Külkereskedelmi Kar

Tanszék

Nemzetközi Kereskedelem és Logisztika Tanszék

Tudományterület/tudományág

NEM RÉSZLETEZETT

Szak

Nemzetközi gazdaság és gazdálkodás

Mű típusa: diplomadolgozat (NEM RÉSZLETEZETT)
Kulcsszavak: Amazon, Covid-19, e-commerce, MNE, retail, trade
SWORD Depositor: Archive User
Felhasználói azonosító szám (ID): Archive User
Rekord készítés dátuma: 2021. Szep. 23. 10:51
Utolsó módosítás: 2021. Szep. 23. 10:51
URI: http://dolgozattar.uni-bge.hu/id/eprint/37518

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