The Development of the Wine Market in The Chinese Economy

Sun Yu (2020) The Development of the Wine Market in The Chinese Economy. Faculty of Commerce, Catering and Tourism.

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Abstract

The purpose of this thesis is to analyze the development trend of China’s wine market and China’s wine exports are gradually moving towards the international market. As consumers’ consumption habits have a huge impact on the wine market, the only way to understand consumers’ consumption habits is to understand the consumers preferences and characteristics. In order to better improve China's wine market, there are many types of alcoholic products in China. If the Chinese wine market wants to gradually enter the international market, it must develop further. In addition, since the beginning of this year, the coronavirus has begun to sweep the world. The epidemic has had a huge impact on the global alcohol market. This article also analyzes the Chinese wine market under the epidemic.

Institution

Budapest Business University

Kar

Faculty of Commerce, Catering and Tourism

Department

Turizmus Tanszék

Tudományterület/tudományág

UNSPECIFIED

Szak

Turizmus-vendéglátás

Item Type: Thesis (UNSPECIFIED)
Uncontrolled Keywords: Chinese wine, wine, wine market, wine market in China, wine tourism
SWORD Depositor: User Archive
Depositing User: User Archive
Date Deposited: 2021. Feb. 08. 13:52
Last Modified: 2021. Feb. 08. 13:52

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