Márkaimázs vizsgálata két piacvezető márkánál

Szántó Alexandra (2018) Márkaimázs vizsgálata két piacvezető márkánál. Faculty of International Management and Business.

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Institution

Budapest Business University

Kar

Faculty of International Management and Business

Department

Marketing Tanszék

Tudományterület/tudományág

UNSPECIFIED

Szak

Kereskedelem és Marketing

Item Type:	Thesis (UNSPECIFIED)
Uncontrolled Keywords:	Márkaimázs, Márkaérték, Márkaépítés
Depositing User:	Users 18670 not found.
Date Deposited:	2018. Dec. 03. 11:19
Last Modified:	2020. Mar. 26. 09:05

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